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Ben Atwater
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Ben Atwater's Discussions

Sales Forecast help with Business Plan/Marketing Plan
2 Replies

Started this discussion. Last reply by Derek Vest Jun 11.

 

Ben Atwater's Page

Latest Activity

Hi Jorge, Love your book! It is wonderful to have an expert to help with the construction of a new venture! When you mention $100-200 per store, how do you break that down? In your book you mentioned spiffs, marketing materials for the store - is t…
June 11
Hello Ben: First Rule: Count in cases, not units. One case is about 24 units. Second Rule: 2 to 4 cases per store per month is realistic Calculate how many stores you can open with a cost of $100 to $200 per store. So if you open 100 stores you w…
June 6
Ben Atwater added a discussion
Hi Everyone I am currently working on my sales forecast on my business plan. I am not sure what would be a reasonable sales forecast for my a start up drink. For example is it reasonable to have a start up total unit sales of 3,000-5,000 the first…
May 29
Ben Atwater is now a member of BevFan.com
May 29

Profile Information

Current Ocupation:
Graduate Student
About Me:
Looking to start my own drink.
Beverage Segment:
Brand Owner

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