Hype Energy Drink USA

Current Ocupation:

National Sales and Marketing Director Hype Energy USA

About Me:

I am the owner of the nations largest asphalt stock car racing series the ASA Midwest Tour. I am also employed with the nations finest tasting energy drink company Hype Energy Drink as we continue to increase nationwide distribution in the USA.

Beverage Segment:

Distribution, Exporter, Sales

Company Information

Hype Energy™ was first launched in 1994.
The original company was led by HARD ROCK café’s founder Mr. Barry Cox, which was later purchased in mid 2000 by a business group led by former Formula 1 racing
driver and Le Mans winner, Bertrand Gachot. Since then Hype has obtained huge growth since the initial launch of its Hype Energy flavor. Hype Energy already has
established presence in international markets around the globe. It is currently sold in over 40 countries across the world ranging from USA & Canada to Mexico, in the
middle east from Iran to Saudi Arabia and as far as Australia and New Zealand.

Work Experience:

ENERGY DRINK FACTS & HYPE
Energy Drink Sales exceeded $3.5 billion last year (Beveragedaily.com)
In 2007 Energy Drink Sales increased nearly 50% From 2006 (Beveragedaily.com)
It is estimated that energy drink sales will exceed $9 billion by 2011 having increased over 500% since 2002
(reportbuyer.com)
13 years experience Hype is steadily growing while 100’s of other energy drinks come and go
Customer base broadens each year, there is quickly becoming an energy drink for everybody
Choosing a brand is a statement for consumers, Hype’s sleek packaging and impact name leaves a strong
impression
Hype sales figures have grown significantly over the last 6 years starting from a small niche brand to a main stream Energy
drink brand, recognized and distributed by large companies like Schweppes.
The best demonstration of this are the sales growth in Iran, where Red Bull entered the market in 2003, 1 year after Hype.
To this day, and although Red Bull is spending about 5 times more $ in advertisement, Hype is increasing its lead and
market share, which at this time is of about 44% Hype, 37% Red Bull with the remaining 20% shared by local players.
In Canada where Hype has been present virtually since its launch in 2001, sales increased 120% in
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Who should contact you?

Distribution Opportunities

Business Website:

http://www.hype.com

Product Website:

www.hype.com